Brand Establishment
This (now chain) came to me asking to establish their brand. It’s a tea house that serves food alongside their tea.
Initial Concepts
Vector illustration
Client spec asked for red and white with an ox incorporated
Digital Screen 1:
Drinks Menu
Vector Art, chalk style to simulate cafe drawings for digital screens
Digital Screen 2:
Food Menu
Vector Art, chalk style to simulate cafe drawings for digital screens
Tri-fold Print
Tri-folded to-go menu. Client wanted mostly white menu because printer said it would be more cost effective per page. I kept with the hand-drawn aspect, everything was drawn in vector for scalability.
Business Cards
Vector Art and Photoshop
Doubles as a punch-card on the back.
